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August 17, 2000


Arranged Marriages, Minus the Parents


For Some South Asians, Matrimonial Sites Both Honor and Subvert Tradition
By REENA JANA

 


Mark Lyons for The New York Times
CASTING A WIDE NET Achla Sagal, 30, is seeking a husband through matrimonial sites.

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HARSHA KUMAR, a 29-year-old technology officer for an e-commerce company in Westborough, Mass., wanted to find a wife. And Mr. Kumar, who was born in India and educated in the United States, wanted to begin his search in a way that blended both Old and New World sensibilities.

"I knew I wanted to marry an Indian or Indian-American woman, but arranged marriage seemed unnatural to me," Mr. Kumar said.

"Meeting someone online seemed more natural to me, maybe because I work in e-commerce and am on the Internet and using e-mail a lot already."

In January 1998, Mr. Kumar signed up with Internet Matrimonials (matrimonials.com), a service for people of South Asian heritage.

Traditionally, many South Asians have arranged marriages through relatives or "marriage bureaus," paid matchmakers sometimes called bride brokers. In addition, publications like India Abroad and The Times of India have carried classified ads usually placed by parents looking for serious prospective brides and grooms. But in the last few years, matrimonial Web sites have offered an alternative.

Internet Matrimonials says that it receives nearly 40,000 visits a month. The site charges customers $30 apiece to advertise themselves to potential spouses by indicating their religion, occupation, cultural background and location.

Through Internet Matrimonials, Mr. Kumar began sending e-mail to a law student in Bombay named Hema Sastry twice a day, once in the morning and once at night.

They found that beyond having compatible biodata -- the term used for the résumé-like summaries used in each matrimonial ad for each person's caste, education and physical attributes -- they also shared an interest in Indian music.

They soon exchanged photographs by mail.

In February 1999, Mr. Kumar decided to make the trip to India to meet Ms. Sastry in person. They became engaged and in December 1999 were married in India. Mr. Kumar's wife then moved to the United States.

"Some people might think it's crazy that we began our relationship via e-mail," Mr. Kumar said.

"But I think we communicated more than some people who date one another once a week.

We probably even communicated more than we do now, living in the same house as a husband and wife who get too busy caught up with work and errands."

Matrimonial Web sites seem to strike a compromise between ancient South Asian social traditions and the contemporary attitudes of many Indian- and Pakistani-Americans by cutting out the intermediary of arranged marriages: the family. Just as online trading is starting to cut out the middleman in the investing business, the Web is being used to help arrange marriages without relatives or marriage bureaus. The sites can be particularly useful for South Asians abroad; in 1998 alone, 36,500 Indians and 13,100 Pakistanis moved to the United States.

Mr. Kumar said that his parents had not been put off by his lack of interest in a traditional arranged marriage.

"They got what they wanted and I got what I wanted, and the match was even better, I think, than either an arranged marriage or a 'love marriage,' " Mr. Kumar said, using the term for unarranged marriages that result from dating. Love marriages are still looked down upon by some conservative South Asian families, both in this country and abroad.

Mr. Kumar's experience was so positive that he recommended the Internet Matrimonials site to his sister, Reshma, who also lives in the United States.

She met her husband through the same service.

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